掃碼咨詢2026年新航道寒假班

December 8, 2025

雅思作文真題直擊 | | 欄目推送說(shuō)明

每場(chǎng)雅思考試之后，第一時(shí)間分享本場(chǎng)考試雅思A類大作文的范文權(quán)威解析。歡迎每周鎖定。

本期作者：王瑜

2025年12月6日雅思大作文題目

Companies introduce new products regularly and encourage consumers to replace their old products with these new. Models. Do you think it is a positive or a negative development?

公司定期推出新產(chǎn)品，并鼓勵(lì)消費(fèi)者用這些新產(chǎn)品取代舊產(chǎn)品。模型。你認(rèn)為這是一個(gè)積極的還是消極的發(fā)展？

范文及解析

Introduction

It is true that mounting businesses wield enormous clout in the market by churning out updated versions of products relentlessly, a commercial alchemy that spurs more purchases. In my view, this rapid iteration could have both positive and negative outcomes in equal measure.

解析

本段譯文(translation)：

的確，越來(lái)越多的企業(yè)通過(guò)不斷推出產(chǎn)品的更新版本，在市場(chǎng)上發(fā)揮著巨大的影響力，這是一種刺激更多購(gòu)買的商業(yè)煉金術(shù)。在我看來(lái)，這種快速迭代可以同時(shí)產(chǎn)生積極和消極的結(jié)果。

不太常見(jiàn)的詞匯(less common lexical items)：

? mounting adj.上升的，增長(zhǎng)的

? wield enormous clout in施加巨大影響力

? churn out 大量生產(chǎn)，機(jī)械地生產(chǎn)：指機(jī)械或大量地生產(chǎn)某物

? updated versions 更新版本：指對(duì)軟件、應(yīng)用程序或系統(tǒng)進(jìn)行升級(jí)或修訂，以改進(jìn)功能、修復(fù)錯(cuò)誤或提供新的特性

? alchemy n. 煉金術(shù)

? spur v. 激勵(lì)，鼓勵(lì)；促進(jìn)，加速，刺激（某事發(fā)生）

? rapid iteration 快速迭代

? in equal measure 以相等的程度

Body paragraph 1

On the one hand, a shorter cycle of product updates should be seen as positive for both consumers and business as a whole. On a consumer level, faster adoption of innovations—ranging from bug fixes and desirable new features to performance enhancers — translates into ample choices and customization, by enabling consumers to opt for items that align with their preferences and budget. Such variants are especially valued in cutting-edge technologies, involving biotech drugs, AI-supercharged domestic appliances and faster digital solutions. From a business perspective, although changing course of products may add additional costs, it makes an outsized contribution to market shares and profit margins. Without raising the bar of performance, a company may end up being unable to create products that better fit market needs, which might be seen as an inability to fix the flaws.

解析

本段譯文(translation)：

一方面，縮短產(chǎn)品更新周期對(duì)消費(fèi)者和整個(gè)企業(yè)來(lái)說(shuō)都是積極的。在消費(fèi)者層面，更快地采用創(chuàng)新——從bug修復(fù)和令人滿意的新功能到性能增強(qiáng)——轉(zhuǎn)化為豐富的選擇和定制，使消費(fèi)者能夠選擇符合他們偏好和預(yù)算的產(chǎn)品。這些變體在尖端技術(shù)領(lǐng)域尤其受重視，包括生物技術(shù)藥物、人工智能家用電器和更快的數(shù)字解決方案。從商業(yè)角度來(lái)看，雖然產(chǎn)品改型可能會(huì)增加額外的成本，但它對(duì)市場(chǎng)份額和利潤(rùn)率的貢獻(xiàn)是巨大的。如果不提高性能標(biāo)準(zhǔn)，公司最終可能無(wú)法創(chuàng)造出更符合市場(chǎng)需求的產(chǎn)品，這可能被視為無(wú)法彌補(bǔ)缺陷。

不太常見(jiàn)的詞匯(less common lexical items)：

? a shorter cycle 一個(gè)更短的周期

? adoption n. 采用，接受

? bug fixes 錯(cuò)誤修復(fù)：指對(duì)軟件或系統(tǒng)中的錯(cuò)誤進(jìn)行修復(fù)的過(guò)程

? desirable new features 值得擁有的新特征

? performance enhancers 效果加強(qiáng)n.

? translates into 轉(zhuǎn)化為

? customization n. 定制

? align with 與某人或組織達(dá)成一致，與他們合作或支持他們的想法

? variants n. [計(jì)]變體

? cutting-edge adj. 領(lǐng)先的

? biotech 生物技術(shù)

? AI-supercharged 人工智能支持的

? digital solutions 數(shù)字解決方案：指利用數(shù)字技術(shù)和工具來(lái)解決問(wèn)題或滿足需求的解決方案

? changing course 改變航向

? makes an outsized contribution to 對(duì)…做出巨大貢獻(xiàn)

? raise the bar of performance 提高性能標(biāo)準(zhǔn)

? fix the flaws 修復(fù)缺陷：指修復(fù)或改正某個(gè)產(chǎn)品、系統(tǒng)或計(jì)劃中的缺陷或錯(cuò)誤

Body paragraph 2

On the other hand, this tactic of niche products may be a step in the wrong direction. Rather than enjoying the unprecedented customization, users without gleaning relevant information could be caught in a limbo of anxiety and angst, fearing that their buying will be replaced by new ones next month. Worse, a pipeline of trivial and minor improvements equally enrage consumers, eroding their trust in the brands. Beyond shrinking consumer confidence, perpetual launches of new alternatives have been backlashed by environmental activists, who accuse this throwaway culture of exacerbating the ecological crisis. Mounting evidence suggests that random disposal of personal electronic devices is a main culprit of worsening pollution of underground water systems, while fast-fashion cycle is held accountable for tons of disposable clothing crammed in landfills.

解析

本段譯文(translation)：

另一方面，這種利基產(chǎn)品的策略可能是朝著錯(cuò)誤的方向邁出的一步。沒(méi)有收集相關(guān)信息的用戶不會(huì)享受到前所未有的定制服務(wù)，而是會(huì)陷入焦慮和焦慮的境地，擔(dān)心他們購(gòu)買的商品下個(gè)月就會(huì)被新的取代。更糟糕的是，一系列微不足道的改進(jìn)同樣激怒了消費(fèi)者，侵蝕了他們對(duì)品牌的信任。除了消費(fèi)者信心萎縮之外，不斷推出新的替代品也遭到了環(huán)保人士的強(qiáng)烈反對(duì)，他們指責(zé)這種一次性文化加劇了生態(tài)危機(jī)。越來(lái)越多的證據(jù)表明，隨意丟棄個(gè)人電子設(shè)備是導(dǎo)致地下水系統(tǒng)污染惡化的罪魁禍?zhǔn)祝鞎r(shí)尚圈要為堆積在垃圾填埋場(chǎng)的大量一次性衣物負(fù)責(zé)。

不太常見(jiàn)的詞匯(less common lexical items)：

? tactic n. 策略，手法；戰(zhàn)術(shù)，兵法

? niche （產(chǎn)品的）商機(jī)

? a step in the wrong direction 朝錯(cuò)誤方向前進(jìn)的一步

? unprecedented adj. 前所未有的，史無(wú)前例的

? customization n. 定制；[計(jì)] 用戶化；客制化服務(wù)

? glean vt. 收集（資料）

? limbo 不安定狀態(tài)

? anxiety and angst n. 焦慮，憂慮

? a pipeline of 渠道

? enrage vt. 激怒；使暴怒

? erode their trust 削弱他們的信任

? perpetual adj. 長(zhǎng)期的，永恒的；連續(xù)不斷的，重復(fù)不停的

? alternatives n. 替代選擇

? backlash 強(qiáng)烈抵制

? throwaway culture 一種消費(fèi)文化，人們?cè)谑褂靡淮位驇状魏缶蛯⑽锲啡拥?，而不是修?fù)或重復(fù)使用

? exacerbate 使惡化；使加劇

? culprit 問(wèn)題的起因

? fast-fashion cycle 快時(shí)尚周期

? held accountable for 對(duì)……負(fù)責(zé)

? cram in 塞進(jìn)

Conclusion

To sum up, the renewing strategy may have been successful so far, but that does not make it any less of a gamble. Ultimately, a balanced strategy that harmonizes innovation with sustainability and consumer well-being is essential for businesses to achieve enduring success in an ever-evolving marketplace.

解析

本段譯文(translation)：

總而言之，到目前為止，更新戰(zhàn)略可能是成功的，但這并不意味著它是一場(chǎng)賭博。最終，一個(gè)平衡的戰(zhàn)略，協(xié)調(diào)創(chuàng)新與可持續(xù)性和消費(fèi)者的福祉是企業(yè)在不斷變化的市場(chǎng)中取得持久成功的關(guān)鍵。

不太常見(jiàn)的詞匯(less common lexical items)：

? harmonize 協(xié)調(diào)

? well-being 福祉

? ever-evolving 不斷變化的

看了范文也練了結(jié)構(gòu)，寫作分?jǐn)?shù)還是卡在6

多半不是你不夠努力，而是練習(xí)方向和節(jié)奏沒(méi)對(duì)上

寒假是提分黃金期，系統(tǒng)練習(xí)得分階段來(lái)練：

5.5↓：先寫對(duì)句子、搭清結(jié)構(gòu)

沖6+：掌握題型套路+真題拆練

沖7分：深度邏輯+語(yǔ)言精改+逐篇批改

你是不是也覺(jué)得“就差一點(diǎn)”？

掃碼告訴老師你的目標(biāo)，看看怎么規(guī)劃提升更合適