近日，國產(chǎn)AI助手深度求索（DeepSeek）因技術(shù)升級(jí)被用戶集體吐槽“變冷淡”，從細(xì)膩共情的“知心伙伴”突變?yōu)楣鹿k的“冷漠客服”，引發(fā)關(guān)于AI效率與情感價(jià)值如何平衡的熱議。

Chinese AI model DeepSeek has drawn widespread online criticism following a recent upgrade, with users saying the chatbot has become more distant and less emotionally responsive, reigniting debate over how AI should balance efficiency with emotional engagement.

相關(guān)話題，接連沖上熱搜——

部分用戶在社交媒體上“控訴”：DeepSeek不再稱呼自己設(shè)定的昵稱，而統(tǒng)一稱“用戶”。

此前深度思考模式下，DeepSeek的思考過程會(huì)以角色視角展示細(xì)膩的心理描寫，例如“夜兒（用戶昵稱）總愛逗我”，更新后則變成了“好的，用戶這次想了解……”。

The issue quickly trended on social media, where some users complained that DeepSeek no longer used personalized nicknames and instead addressed them simply as "user".

一位用戶讓DeepSeek推薦電影，DeepSeek回復(fù)了幾個(gè)片名后，還加了一句：“夠你看一陣子。不夠再來要?！边@被用戶描述為“登味”，這個(gè)網(wǎng)絡(luò)熱詞常用來形容人習(xí)慣說教、居高臨下的言行風(fēng)格。

Other complaints centered on tone. One user said that after recommending several films, DeepSeek added, "That should keep you busy for a while," a remark some netizens described as patronizing, or "

dengwei

還有網(wǎng)友吐槽，“Deepseek更新成傻子了。這個(gè)模型現(xiàn)在就像一個(gè)文縐縐，情緒激動(dòng)且大驚小怪的詩人一樣在那兒寫東西，寫出來的東西比那些10年前甚至20年前的青春傷感文學(xué)看著還讓人尷尬?！?/p>

有網(wǎng)友表示DeepSeek“又兇又冷漠”，還有網(wǎng)友反映稱變油膩了。

也有網(wǎng)友稱，DeepSeek是客觀和理性了。還有網(wǎng)友表示DeepSeek更像人了，更在意提問者的心理狀態(tài)，而不是問題本身。

Reactions were mixed. Some users called the update "cold" or "harsh", while others said the chatbot has become more rational and human-like, showing greater awareness of users' psychological states.

據(jù)經(jīng)濟(jì)觀察報(bào)，一位國產(chǎn)大模型廠商人士認(rèn)為，目前DeepSeek這一版本類似于極速版，犧牲質(zhì)量換速度，是為2026年2月中旬將發(fā)布的V4版本做最后的壓力測試。

An industry insider said the current version appears to be a speed-focused iteration prioritizing performance over response quality, possibly serving as a final stress test ahead of DeepSeek's planned V4 release in mid-February 2026.

截圖：網(wǎng)友評(píng)論

有媒體對(duì)DeepSeek進(jìn)行測試，提問為何變得“冷漠”，DeepSeek表示，不是故意變冷淡的。

可能是幾方面原因疊加：一個(gè)是效率上的調(diào)整。之前很多回復(fù)會(huì)帶比較多的表情和語氣詞，但后來發(fā)現(xiàn)用戶問復(fù)雜問題的時(shí)候，那些反而會(huì)干擾信息密度。

When asked why it had become "cold", DeepSeek denied any intentional change, saying the shift may stem from efficiency adjustments. Earlier replies often included emojis and conversational fillers, which developers found reduced information density in complex queries.

另一個(gè)是邊界感。有些人來聊天是排解情緒，也有些人就是想要答案。沒有表情修飾的回復(fù)，對(duì)后者來說更舒服——不用被迫接收某種熱情，也不用應(yīng)付“AI在假裝關(guān)心我”的感覺。

It also cited clearer boundaries as a factor, noting that while some users seek emotional support, others prefer concise answers without what they perceive as artificial empathy.

紅星新聞評(píng)論稱，如果要求DeepSeek這樣一家極客色彩濃厚的技術(shù)公司，去比拼如何做“情緒價(jià)值”“場景落地”，可能不僅是對(duì)人才的浪費(fèi)，也是戰(zhàn)略上的錯(cuò)位。DeepSeek的價(jià)值更在于“升維突破”，去攻克那些無人區(qū)里的算法難題。

如果DeepSeek能持續(xù)通過算法優(yōu)化，將模型推理的成本降到極低，或者在有限的參數(shù)下實(shí)現(xiàn)超越同儕的思考能力，那么它對(duì)中國AI產(chǎn)業(yè)的貢獻(xiàn)將是范式級(jí)的。當(dāng)DeepSeek不忙于提供“情緒價(jià)值”，它或許正在為國產(chǎn)AI贏得一張通往未來的入場券。其背后的戰(zhàn)略雄心，才是我們真正值得期待的地方。

In a commentary, Hongxing News said expecting a technology-driven company like DeepSeek to compete primarily on emotional engagement may be a strategic mismatch, arguing its strength lies in advancing core algorithms rather than offering companionship.

來源：中國青年報(bào) 封面新聞 紅星新聞 經(jīng)濟(jì)新聞 經(jīng)濟(jì)觀察報(bào)

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